Unusual Options Activity In GrubHub

I first talked about Grubhub three months ago,

GrubHub Lost Its Appetite,

GrubHub (NYSE:GRUB) is the world’s leading online and mobile food ordering company, currently partnering with over 80,000 restaurants in 1,600 U.S. cities.  Despite competition from the likes of Uber, DoorDash, Postmates, Square and Amazon, GrubHub still controls 34%% of the U.S. food delivery market.Grubhub, no longer has its first to mover competitive edge. In order to stay ahead of the competition, Grubhub will have to continue to grow in other cities and their marketing expense are going to have to grow as well, which will increase their customer acquisition costs.

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